SOFT SAVING: THE JOY-FIRST MONEY MOVEMENT

Soft Saving: The Joy-First Money Movement

Redefining the Purpose of SavingFor decades, typical financial guidance has leaned heavily on the principles of thriftiness, postponed satisfaction, and aggressive conserving. From removing early morning coffee to giving up getaways, the message has been loud and clear: save currently, appreciate later on. Yet as societal values change and indi

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